Unless you been in the twilight zone these past few months, the biggest deal going on lately is Meerkat. So what is Meerkat? It allows you to stream live via your cell phone or laptop web cam your live event via Twitter. Simple as that. I recently did a live event with a local band my wife and I enjoy in Florida. I simply went onto MeerKat and clicked on my app and started sharing NightFly (the band) on Meerkat from Sebastian Inlet and there they were. Within 45 minutes, we had 97 followers. Pretty cool huh?
So let us talk about MeerKat. What is this new app? Meerkat came out several months ago as a video live app that integrates with Twitter. You do need a Twitter account to make it work. When you click on your web cam or cell phone cam and go with Meerkat, you have created a live event. People who follow you via Twitter will more than likely ask you questions like where are you, what is this event you are covering or and so on. If you are covering the event via your cell phone with no other resource, it is kind of hard to respond to your followers. If you are doing an event from your laptop in your home or some other place then yea, you can text back or type back to your followers. It is always good to respond back to people who are following you in real time if you can. In my situation, I just said live on the mic on my cell phone, I was not in the position to answer any questions or Twitter questions due the fact that I was using my cell phone for the broadcast in 1080p.
MeerKat has now moved on to Facebook with the ability of brands to link to Facebook for their live streams. The only difference is that Twitter is in real-time where Facebook is not. Also MeerKat recently added Camo where your friends can take over your live feed if they wish. This feature allows your friends to build upon whatever you are broadcasting Cameo is already being used by big time broadcasters such as the Weather Channel , TMZ, Fox and the CW Channel. Pretty cool huh? . If you have not downloaded this free app yet, you are missing out. Get MeerKat now!
Roy has over 30 years experience in the broadcasting and marketing fields. He carries strong credentials in mass media, social media, advertising, marketing, public relations, and video production. Mr. Garton is also a professional actor and voice-over talent.
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